Experience
Experience
Clients & Brands
Clients & Brands
Asus
Savills
Banca Intesa
Yandex
Altegio
Renaissance Group
Splat
Luzhniki Stadium
Megafon
BioFoodLab
Crypterium
Sber Invest
Alfa-Bank
Gazprombank
Asus
Savills
Banca Intesa
Yandex
Altegio
Renaissance Group
Splat
Luzhniki Stadium
Megafon
BioFoodLab
Crypterium
Sber Invest
Alfa-Bank
Gazprombank
trostin.com
trostin.com
Current
Current
Independent
Designer
Independent
Designer
I work with companies to sharpen their visual identity, improve how their products feel in use, and reach clear business goals. I take projects from early sketches to final delivery and have designed responsive web tools, mobile apps, and branding for different markets.
I work with companies to sharpen their visual identity, improve how their products feel in use, and reach clear business goals. I take projects from early sketches to final delivery and have designed responsive web tools, mobile apps, and branding for different markets.
I build design systems that reduce production time and keep teams aligned.
I build design systems that reduce production time and keep teams aligned.
I run the full design cycle: research, concept work, prototypes, handoff, launch.
I run the full design cycle: research, concept work, prototypes, handoff, launch.
I also advise teams and help designers grow their practice.
I also advise teams and help designers grow their practice.
I like tasks where the problem is messy and the path isn’t obvious. Good design makes products easier to understand and easier to trust. If you’re looking for someone who cares about that, I’m open to new work.
I like tasks where the problem is messy and the path isn’t obvious. Good design makes products easier to understand and easier to trust. If you’re looking for someone who cares about that, I’m open to new work.
Yclients
Yclients
2021—2023
2021—2023
Principal Product
Designer
Principal Product
Designer
Yclients is an online booking platform and a major player in the beauty salon market in Russia. Market share is around 60%. In 2023, it was acquired by VK for €37M with a revenue of €8M for the same year.
Yclients is an online booking platform and a major player in the beauty salon market in Russia. Market share is around 60%. In 2023, it was acquired by VK for €37M with a revenue of €8M for the same year.
Built a unified design system after years of scattered code and inconsistent UI.
Built a unified design system after years of scattered code and inconsistent UI.
Worked with engineers, designers, and product teams to bring components into production.
Worked with engineers, designers, and product teams to bring components into production.
Created the brand book and clear visual rules the team could rely on.
Created the brand book and clear visual rules the team could rely on.
Reworked the main user flow, making it faster to navigate and less confusing.
Reworked the main user flow, making it faster to navigate and less confusing.
Designed a brand identity tailored for international markets (Altegio).
Designed a brand identity tailored for international markets (Altegio).
Mentored designers and helped the team grow.
Mentored designers and helped the team grow.
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Renaissance Health
Renaissance Health
2018—2021
2018—2021
Principal Product
Designer
Principal Product
Designer
Renaissance Health is part of the Renaissance Insurance Group, one of the leading insurers in Russia.
Renaissance Health is part of the Renaissance Insurance Group, one of the leading insurers in Russia.
0 → 1
0 → 1
Designed and launched a full responsive web platform with scheduling, doctor visits, online consultations, document storage, chat, financial tools, and email.
Designed and launched a full responsive web platform with scheduling, doctor visits, online consultations, document storage, chat, financial tools, and email.
Built the design system: principles, grid, typography, color, icons, patterns, and sound. This system later became the base for multiple products in the group. Ran hypothesis testing, design reviews, and worked on improving core metrics.
Built the design system: principles, grid, typography, color, icons, patterns, and sound. This system later became the base for multiple products in the group. Ran hypothesis testing, design reviews, and worked on improving core metrics.
Designed onboarding and landing pages for the new Budu app.
Designed onboarding and landing pages for the new Budu app.
Looi Factory
Looi Factory
2015—2018
2015—2018
Design Director
Design Director
A well-known product design studio in Russia.
A well-known product design studio in Russia.
Led a team of more than 12 designers. The studio moved from 19th to 13th place in a major Russian digital ranking during this time.
Led a team of more than 12 designers. The studio moved from 19th to 13th place in a major Russian digital ranking during this time.
Oversaw all design work for clients including Sberbank, ASUS, Yandex, Alfa-Bank, Anywayanyday, and Luzhniki.
Oversaw all design work for clients including Sberbank, ASUS, Yandex, Alfa-Bank, Anywayanyday, and Luzhniki.
Set the studio’s growth direction, produced concepts, managed teams, planned workflows, presented work to clients, and hired designers.
Set the studio’s growth direction, produced concepts, managed teams, planned workflows, presented work to clients, and hired designers.
Rubetek
Rubetek
2016—2017
2016—2017
Design Director
Design Director
Rubetek develops smart home solutions. Together with PIK and Yandex, the company worked on the PIK.Smart ecosystem.
Rubetek develops smart home solutions. Together with PIK and Yandex, the company worked on the PIK.Smart ecosystem.
Created the brand strategy and new identity. Produced brand guidelines. Worked with the team on packaging, industrial design, web, and graphics.
Created the brand strategy and new identity. Produced brand guidelines. Worked with the team on packaging, industrial design, web, and graphics.
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identique®
identique®
2009—2015
2009—2015
Co-Founder & Creative Director
Co-Founder & Creative Director
Design boutique.
Design boutique.
Built and led the team while staying involved in hands-on design. Created websites, apps, branding, and advertising concepts for more than 100 clients. Advised on UX/UI decisions to improve how people used their products.
Built and led the team while staying involved in hands-on design. Created websites, apps, branding, and advertising concepts for more than 100 clients. Advised on UX/UI decisions to improve how people used their products.
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APPGRANULA
APPGRANULA
2011—2013
2011—2013
Art Director
Art Director
Mobile app development studio.
Mobile app development studio.
Designed and guided the development of several large iOS and Android apps with a focus on clear flows and stable behavior.
Designed and guided the development of several large iOS and Android apps with a focus on clear flows and stable behavior.
Sitko.ru
Sitko.ru
2007—2009
2007—2009
Art Director
Art Director
A leading web development company in Ural, Russia.
A leading web development company in Ural, Russia.
Ran the design department. Produced designs for more than 50 websites and web apps. Presented concepts to clients.
Ran the design department. Produced designs for more than 50 websites and web apps. Presented concepts to clients.
Apriori Studio
Apriori Studio
2005—2007
2005—2007
Designer & Developer → Head of Design
Designer & Developer → Head of Design
Designed and built websites using CSS, PHP, and MySQL.
Designed and built websites using CSS, PHP, and MySQL.
Volunteering
Volunteering
Volunteering
Volunteering
Volunteering
Volunteering
Volunteering
Volunteering
Volunteering
Volunteering
Volunteering
UWDC
UWDC
2014—2016
2014—2016
Design Section
Curator
Design Section
Curator
Ural Web Developers Conference.
Ural Web Developers Conference.
Selected and recruited top designers from across Russia to speak at the conference.
Selected and recruited top designers from across Russia to speak at the conference.
RBIM
RBIM
2007—2009
2007—2009
Guest
Lecturer
Guest
Lecturer
Russian—British Institute of Management.
Russian—British Institute of Management.
Delivered a series of lectures on interface design to students.
Delivered a series of lectures on interface design to students.
Fin.
Yes, you made it
all the way down here!
Thanks for sticking around.
Got something in mind? Let's talk.
Fin.
Yes, you made it
all the way down here!
Thanks for sticking around.
Got something in mind? Let's talk.
Fin.
Yes, you made it
all the way down here!
Thanks for sticking around.
Got something in mind? Let's talk.